The Laserist is a publication of the International Laser Display Association (ILDA). Learn more about ILDA and view a membership directory by visiting the ILDA Website.	Advertising in The Laserist: Website Draws More Than 7,000 Monthly Visitors Reach thousands of interested readers by advertising on the laserist.org website. The site, formerly updated on a quarterly basis following the publication schedule of the hard-copy version of The Laserist magazine, will now be updated with breaking new stories month, with an all new issue every three months. All ad purchases are for a three-month period.. Visitor statistics: April 2005: 7,658 unique sites/29,800 pageviews March 2005: 7,945 unique sites/29,500 pageviews Feb 2005: 7,087 unique sites/26,800 pageviews A unique site represents a unique IP address that has visited the site. This statistic counts each IP visitor only once (even though she may visit multiple times) and counts all visitors from the same host only once (even though multiple users may sign on through the same host). Pageviews are the actual number of HTML pages viewed by visitors. Pageviews do not include GIFs, JPGs and other objects. Web pages that quote total Hits include access to every object on the site to create a misleading figure of the site's popularity. Most Popular Pages What pages within the Laserist magazine (www.laserist.org/Laserist) site are the most popular? The top pages, as measured by number of times they were requested in the month of April 20005, were: 1. Laserist magazine home page (1063 requests) 2. Image Gallery (Awards pictures) (918 requests) 3. Laser Show Basics (607 requests) 4. New Products (445 requests) 5. Laser Show News  (385 requests) Our top categories in the Marketplace section for April 2005 were: 1. Lasers (153 requests) 2. Software (106 requests) 3. Scanners (105 requests) 4.DMX (100 requests) 5.Projectors (99 requests) 6. Show Players (96 requests) 7. OEM (94 requests) 8. Fiber Optics (89 requests) 9. Fog (83 requests) 10. Live Controllers (77)   Ad sizes Ads on The Laserist Website are available in two styles: • 468 x 60 Banner ads (see top of page) • 200 x 190 "box" ads (see ad, above right) • Marketplace lisiting (optional 100 x 100 graphic) Banner Ads   Banner ads are purchased under a three-month site-wide plan, with your 468 x 60 pixel banner appearing at the top of every page in laserist.org/Laserist (over 75 pages and growing). Because several advertisers have requested this premier placement, banners are rotated on a random basis. In April of 2005, our three banner advertisers each had their banners exposed about 2,600 times. For a three-month period, this would translate to about 7,800 exposures for each of the three banner advertisers. Banner advertisers also receive two extra benefits: they are given one bonus listing in the category of their choosing in the site's Marketplace section, and each of their listings in Marketplace can be accented by a 100x100 pixel graphic image. Fees for Banner Ads Fees for a three-month site-wide banner will vary depending on the number of advertisers who sign up, according to the following schedule: 1-3 advertisers: $599 per advertiser for three months 4 advertisers: $499 per advertiser for three months 5 advertisers: $399 per advertiser for three months Banner advertisers also get two free listings in the Marketplace section, complete with a 100 x 100 pixel graphic. Box Ads: Placement and Exposure Box ads can appear on the Laserist home page or on an inside page. You will get much more exposure on the home page--about 3,000 exposures for the three-month period covered. Box ads on the home page will run underneath the table of contents on the right-hand side. Size is 200 (w) x 190 (h) pixels. Box ads in inside pages will appear in the far right-hand column of the web pages or inside a story of your choosing, a. A major advantage of box ads is that they can be placed exactly where you want them. For example, if your company's new product is mentioned in Tech Focus and Marketplace, you can place a box ad directly next to the text or inside the story's text. Box ads on inside pages are 150 (w) x 160 (h) pixels in size. Exposure will vary on the inside pages, but just two ads could gain over 1,500 monthly exposures with the proper selection of pages. Box Ads Fees ( price includes a three month placement) Laserist Home Page: $195 Inside Page: $129 Two Inside Ads: $199 Each box ad includes one free listing in the Marketplace section of the Website (including 100 x 100 pixel graphic). Marketplace Listings Market place listings are $59 each. A listing with your 100 x100 pixel graphic is $69. All buyers of banner ads and box ads get one free Marketplace listing with graphic. For more information about advertising, please contact ILDA. Note: The above rates are for ILDA members. Non-members are charged an additional 50 percent. Top of Page		Advertising Options:  Banner Ads Box Ads Marketplace Ads